Social Media Producer - Comcast SportsNet MidAtlantic

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Company Name NBC Universal
Location MD
Date Posted October 26, 2012
Category Default
Job Type Full-Time

Description

About Us:  NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.

Comcast Sports Group, part of the NBC Sports Group, consists of 14 local networks that deliver 2,400 sporting events annually and breaking news and analysis to more than 50 million cable and satellite homes. Comcast Sports Group’s sports networks are: Comcast SportsNet Bay Area, Comcast SportsNet California, Comcast SportsNet Chicago, Comcast SportsNet Houston, Comcast SportsNet Mid-Atlantic, Comcast SportsNet New England, Comcast SportsNet Northwest, Comcast SportsNet Philadelphia, SNY, and CSS. Comcast Sports Group also manages NECN (New England Cable News), the nation’s largest regional news network, and The Comcast Network, based in Philadelphia and Washington, which delivers community-oriented programming. For more information see ComcastSportsNet.com.

It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by law.

  • Manage all areas of the network’s social media properties and execute social media strategy
  • Create, schedule and publish high-quality, consistent and engaging original social media content
  • Distribute network’s digital and linear content across social media platforms in a compelling, consistent manner to promote and deliver traffic and viewership to other network platforms
  • Utilize social media properties to engage users and establish interactive social media environment in order to extend the network’s reach and influence
  • Develop methods to integrate social media content with the network’s digital and linear properties, including websites and news, entertainment and live-game programming
  • Work with marketing, communications and sales departments to ensure consistent branding and messaging and to achieve promotional and sales objectives
  • Research new technology, tools and trends to consistently enhance social media effectiveness
  • Assist talent and staff with training and support for their individual social media properties
  • Monitor and track social media activity of network personnel and local and national media and influencers
  • Use research analytical tools to increase social media effectiveness and track overall performance
  • Contribute to overall efforts of the digital media department, including content development and coverage
  • Perform other duties and responsibilities as assigned
  • Punctual, regular, and consistent attendance